Michele Ganeless
Michele Ganeless
everywhere front home quickly strategy viewers
It is for us part of our strategy of ubiquity of being everywhere the viewers are. If they're not at home in front of their TV, we want them to get it as quickly as possible.
ability central comedy consumers daily delivering enabling experience fans fix launch mobile provide
We want to provide our fans the ability to get Comedy Central anytime, anywhere, while delivering an experience that's intuitive, interactive and appropriate to the space. With the launch of the Take Out application, we are enabling our mobile consumers to get their Comedy Central fix on a daily basis.