Nicki Zongrone
Nicki Zongrone
consumer digital early easily mainstream moved printing prints retail segment spent time
Retail is actually the fastest-growing segment of digital printing right now. Early adopters were more techno-savvy, spent a lot of time fiddling with images, printing some but not all of them. As that mainstream consumer has moved to a digital camera, they want to be able to get their high-quality prints as easily as they've been used to.
digital fastest growing printing retail segment
Retail is actually the fastest growing segment of digital printing right now.