Richard Shaffer
Richard Shaffer
Richard Shaffer quotes about
built business challenged companies direct model successful
Compaq built its business on resellers and it was very successful for them but now that model has been challenged by direct distribution, with companies like Dell.
appeal businesses colors consumers maybe places shop
The places where businesses shop are different from where individuals shop. Colors and flashiness may appeal to consumers but maybe not to the business market. In fact, they may do just the opposite.