Roberto Goizueta

Roberto Goizueta
Roberto Críspulo Goizuetawas Chairman, Director, and Chief Executive Officerof The Coca-Cola Company from August 1980 until his death in October 1997...
NationalityCuban
ProfessionEntrepreneur
Date of Birth18 November 1931
CountryCuba
develop
Once you lose everything, what's the worst that's going to happen to you? You develop a self-assurance.
avoiding becomes failure moment path stumble
The moment avoiding failure becomes your motivation, you're down the path of inactivity. You stumble only if you're moving.
work opportunity doe
In a free society, every opportunity comes with three obligations. First, you must seize it. You must mold it into a work that brings value to others. Second, you must live it. Opportunity is nurtured only by action. Third, you must defend the freedom to pursue opportunities. You must embrace these three obligations as if the future of the United States depended on it. In fact, it does.
years two purpose
At the end of every day of every year, two things remain unshakable, our constancy of purpose and our continuous discontent with the immediate present.
motivational risk may
If you take risks, you may fail; but if you don't take risks, you will surely fail
We're going to take risks. What has always been will not necessarily always be forever.