Russ Hill
![Russ Hill](/assets/img/authors/unknown.jpg)
Russ Hill
Coordinates: 51°09′22″N 0°13′23″W / 51.156°N 0.223°W / 51.156; -0.223...
business category chain choice companies consumer continues excited goods improve industry intelligence key leadership looking management market objects packaged platform promotion provide readers recognized second solutions straight strategy success supply targeted technology trade
This recognition validates the success we're experiencing in the consumer packaged goods (CPG) market, as well as our strategy to provide consumer goods companies with the most comprehensive solutions and targeted BI platform in the industry. As the use of business intelligence in the CPG industry continues to increase, Business Objects has become the vendor of choice for companies looking to improve margins, sales, marketing, and trade promotion management, as well as for optimizing supply chain and category management functions. The CPG industry is a key market for Business Objects, and we are excited that the readers of Consumer Goods Technology have recognized our leadership for the second straight year.