Seth Godin
Seth Godin
Seth Godinis an American author, entrepreneur, marketer, and public speaker...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth10 July 1960
CityMount Vernon, NY
CountryUnited States of America
Seth Godin quotes about
- shame
- accepted
- competence
- scarce
- somewhere-else
- choices
- proud
- great-work
- results
- tension
- curves
- learning-curve
- activity
- anything-worth-doing
- resistance
- avoided
- niche
- ifs
- marketing
- definitions
- advertising
- failure-is-not-an-option
- want
- messages
- legends
- wonder
- following-instructions
- overrated
- relatable
- microphones
competition copies industry
Copy, not from your industry, from others. You have to go where there is no competition.
coal canaries mines
Don't save the canary. Fix the coal mine.
old-things firsts needs
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you'll never begin.
people like-you remarkable
If you're remarkable it's likely that some people won't like you.
responsibility unhappy fiduciary
The unhappy theory of business ethics is this: you have a fiduciary responsibility to maximize profit. Period. To do anything other than that is to cheat your investors. And in a competitive world, you don't have much wiggle room here.
people misunderstood world
The wettest, weirdest environment is human interaction. Whatever we build gets misunderstood, corroded and chronic, and it happens quickly and in unpredictable ways. That's one reason why the web is so fascinating-it's a collision between the analytic world of code and wet world of people.
people different compromise
Treat different people differently. Anything else is a compromise.
average loser quitting
Quit or be exceptional. Average is for losers.
essence people marketing
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
winning games competition
Playing the game is a form of winning the game. In those competitions, we win by being resilient.
too-late study cases
By the time there is a case study about your industry, you are already too late...
caring effort advantage
Caring, it turns out, is a competitive advantage, and one that takes effort, not money.
opposites interesting
The opposite of coherent is interesting.
choices marketing used
Marketing used to be what you say Now, marketing is what you do. What you make. How you act. The choices you make when you are sure no one is looking.