Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
The hardest part is starting. Once you get that out of the way, you'll find the rest of the journey much easier.
Always plan for the fact that no plan ever goes according to plan.
It is better to disappoint people with the truth than to appease them with a lie.
And it's those who start with why, that have the ability to inspire those around them or find others who inspire them.
Managers watch over our numbers, our time and our results. Leaders watch over us.
There are leaders and there are those who lead. Leaders hold a position of power or influence. Those who lead inspire us.
Those in pursuit of Why are inspired to do what is right. Those in pursuit of What are driven to do what is easy.
Safe is good for sidewalks and swimming pools, but life requires risk if we are to get anywhere.
A group of followers has strength because of its numbers. A following has power because of its beliefs.
The value of networking is not measured by the number of people we meet but by the number of people we introduce to others.
Purpose does not need to involve calculations or numbers. Purpose is about the quality of life. Purpose is human, not economic.
Good leadership is hard to measure on a daily basis which is why so many default to doing what's easy to measure instead.
Most politicians are not authentic.
Leadership is absolutely about inspiring action, but it is also about guarding against mis-action.