Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
The hardest part is starting. Once you get that out of the way, you'll find the rest of the journey much easier.
Always plan for the fact that no plan ever goes according to plan.
It is better to disappoint people with the truth than to appease them with a lie.
And it's those who start with why, that have the ability to inspire those around them or find others who inspire them.
Managers watch over our numbers, our time and our results. Leaders watch over us.
Trust has two dimensions: competence and integrity. We will forgive mistakes of competence. Mistakes of integrity are harder to overcome.
There are leaders and there are those who lead. Leaders hold a position of power or influence. Those who lead inspire us.
Those in pursuit of Why are inspired to do what is right. Those in pursuit of What are driven to do what is easy.
Safe is good for sidewalks and swimming pools, but life requires risk if we are to get anywhere.
Failure is not tied to money; it is a mindset. Failure is when we accept the lot we are given.
We are only in charge when we are willing to let others take charge.
Let us not attack those who disagree. Let us defend those who follow.
It's better to go slowly in the right direction than go speeding off in the wrong direction.
A group of followers has strength because of its numbers. A following has power because of its beliefs.