Simon Sinek
![Simon Sinek](/assets/img/authors/simon-sinek.jpg)
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
Simon Sinek quotes about
Failure is not tied to money; it is a mindset. Failure is when we accept the lot we are given.
We are only in charge when we are willing to let others take charge.
Let us not attack those who disagree. Let us defend those who follow.
It's better to go slowly in the right direction than go speeding off in the wrong direction.
A group of followers has strength because of its numbers. A following has power because of its beliefs.
The value of networking is not measured by the number of people we meet but by the number of people we introduce to others.
A true friend is someone with whom protocol is no longer necessary.
True strength is the courage to admit our weaknesses.
Purpose does not need to involve calculations or numbers. Purpose is about the quality of life. Purpose is human, not economic.
Good leadership is hard to measure on a daily basis which is why so many default to doing what's easy to measure instead.
Nike doesn't want to make products for everyone - they want to make products for champions.
Most politicians are not authentic.
Leadership is absolutely about inspiring action, but it is also about guarding against mis-action.
The world is a bell curve. Classroom test scores, employee performance in a company or how many people really, really like you. No matter the population you're studying, they always fit neatly across the standard deviations of the famous bell curve.