Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
I don't consider myself an expert in the why. I don't consider myself an expert in leadership. I consider myself a student of leadership and I consider myself a student of the why. I'm constantly learning and I'm constantly looking for opportunities where it it will fail.
If you have the opportunity to do amazing things in your life, I strongly encourage you to invite someone to join you.
Remaining calm in times of desperation makes way for opportunity.
We should all have an opportunity to feel a part of something not just have a part in something.
Offer someone the opportunity to rebuild a company or reinvent an industry as the primary incentive, and it will attract those drawn to the challenge first and the money second.
WHY did we start doing WHAT we’re doing in the first place, and WHAT can we do to bring our cause to life considering all the technologies and market opportunities available today?
Employees represent an opportunity to inspire not a burden to carry.
Most people ignore opportunities because they see only danger. Entrepreneurs ignore danger because they see only opportunities.
Listening is active. At its most basic level, it's about focus, paying attention.
It is better to disappoint people with the truth than to appease them with a lie.
The hardest part is starting. Once you get that out of the way, you'll find the rest of the journey much easier.
The U.S. Constitution protects our privacy from the prying eyes of government. It does not, however, protect us from the prying eyes of companies and corporations.
Leadership is a choice. It's not a rank, it's a choice. I know many people who are at the top of their organization who have authority. We have to do what they say because they have authority over us. But they're not leaders. We wouldn't follow them. They may be at the top of the company but they're not leaders.
I'm investing in myself, I'm investing in others and I'm investing in my cause. I know if I persist it will pay back in dividends and it always does.