Simon Sinek

Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
A leader is the one who speaks last and acts first.
The rank of office is not what makes someone a leader. Leadership is the choice to serve others with or without any formal rank.
If you hire people just because they can do a job, they'll work for your money. But if you hire people who believe what you believe, they'll work for you with blood, sweat, and tears.
When leaders care less about their people, their people will be careless.
Some see risk as a reason not to try. Some see it as an obstacle to overcome. The risk is the same; to try or not depends on your perspective.
When we point to obstacles we inhibit progress. When we offer solutions we advance.
A boss who micromanages is like a coach who wants to get in the game. Leaders guide and support and then sit back to cheer from the sidelines.
To succeed takes more than the desire to win. It also takes the acceptance that we could fail.
No one knows everything. But together, we know a whole lot.
Leaders volunteer to go first into danger. Their willingness to sacrifice for us is the reason we're inspired to follow.
Focus on long term success but be willing to make short term adjustments to get there
Success always takes help. Failure is done alone.
The primary ingredient for progress is optimism. The unwavering belief that something can be better drives the human race forward.
More information is always better than less. When people know the reason things are happening, even if it's bad news, they can adjust their expectations and react accordingly. Keeping people in the dark only serves to stir negative emotions.