Susan Wojcicki
Susan Wojcicki
Susan Diane Wojcickiis an American technology executive. She is the current CEO of YouTube...
NationalityAmerican
ProfessionBusinesswoman
Date of Birth5 July 1968
CountryUnited States of America
i-have-learned setback
I have had a lot of setbacks that I have learned from.
smartphones together online
Right now, offline and online are coming together because of smartphones.
baby diversity leader
I have tried to be a leader. I have tried in my role of being one of the first women at Google, let alone the first woman to have a baby, to really try to set the tone that this is a great place to work for diversity reasons.
business opportunity facts
There are unlimited opportunities for display advertising. In fact, we're in the process of massive change in the display industry - how it's bought, how it's sold, and how it's targeted.
leaving google joining
My most radical shift was leaving Intel and joining Google, a small startup at the time, even though I was pregnant.
google want incentives
We are a consumer company and our success is directly linked to our users trusting us. Therefore we have the same incentive as the user: they want to see relevant advertising so their experience of Google is positive and we want to deliver it.
content distribute help kinds otherwise web
We're demonstrating how the web can help to distribute all kinds of content that may not have otherwise been available.
believe consistent copyright fully
We believe what we're doing is fully consistent with copyright law.
ads logistics people products purchased series work
People don't understand the logistics of advertising. To have the ads purchased and run, you need to have a series of products that work together.
build great job matter products responsibility support women
What's important is that I do my job really well, that I build great products and that I'm a great leader. All those things matter independent of gender. But I do think there's a responsibility for me to support other women at Google.
example executive good model position regardless role women
First there's my role just as an executive being responsible for advertising, regardless of gender. I think that's a position that I take seriously. That's the first role. But I think for my role as a woman at Google, you try to set a good example and be a role model for the other women in the organization.
few great launch people
The great thing about the Internet is you can launch a product, and within just a few hours, people will tell you what they think about it.
advertising among consumer people promote tried
Google is a consumer brand and people need to be comfortable. If we were just an advertising brand we wouldn't have the same concerns. We've always tried to promote transparency and choice among our users.
ads bad
Ads get a bad reputation sometimes because they're not useful. They're not relevant, or slow.