Ted Sarandos
Ted Sarandos
Ted Sarandosis an American businessman. He serves as the Chief Content Officer for Netflix...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth30 July 1964
CityPhoenix, AZ
CountryUnited States of America
alter changed consume content people radically stories
What if you could radically alter the way stories get told? What if the way people wanted to consume content actually changed what you could make?
absolute both content continue helping hours money numbers original percentage relative spend total viewing
What we are going to do is continue to grow our content spend on original programming, both in absolute numbers and as a percentage of our total spending, because it's been working. It's been helping grow the brand; and more importantly, it's been driving viewing hours relative to how else we would spend the money.
content five frequently pieces presented rate rated various watch watched
When we show you all these various pieces of content on the site, how frequently do you take the one that we present? And of the one you took, how frequently do you completely watch the whole series? And do you rate it, one to five stars? So if we presented it to you, and you watched it, and you rated it, that's a big win.
amazing brand content disney excited family forms great loyalty movies opportunity parents pay trust
You need to get in studio; we're excited about the Pay 1 opportunity with Disney because those movies are not just movies. They're amazing family content that get flexed over and over again, forms great loyalty with our subscribers, and it's a real trust brand for parents as well.
events happen linear sports
I think what's going to happen with linear television is it's going to become more linear. It's going to become more about events and more about award shows, live sports - all those things that, really, you can't replicate.
consumers great networks source studios
I think being a partner with the studios and networks and, more importantly, being a great source for consumers to watch that programming is always going to be a part of our programming mix.
diverse high launch launching means meant netflix original season shows tastes weeks
I think we can launch - successfully, high quality - around 20 original scripted shows a year, which means every 2 1/2 to three weeks you're launching a new season or a new show on Netflix meant to be for really diverse tastes all around the world.
cable closer hbo
We're closer to HBO than we are to the entire grid of cable on demand.
business complete consumers last season
Our value proposition to consumers is so much more about completeness than freshness. Having the complete season is so much more valuable, in our business model, than having last night's episode.
access bad owners people power studios withhold
Theater owners are exerting a lot of power over the studios to withhold access to content that people want to see. That's bad for consumers, that's bad for studios, and ultimately, I think it will be bad for theaters.
argued mainstream men par people viewing watch within younger
Within the U.S., you could have argued that most people who watch 'Mad Men' would watch 'House of Cards.' But the viewing is much more on par with the large-scale mainstream things like 'The Walking Dead.' It was much younger than we thought.
consumer movies netflix premiere
Why not premiere movies on Netflix the same day they're opening in theaters? Listen to the consumer; give the consumer what they want.
deal full great output pay
'Walking Dead' has done great on Netflix, but to pay for the full output deal just to get 'Walking Dead' didn't make sense.
life tv writers
Typically on a TV series, the writers on a show are writing for their life almost every episode. When someone sits down to write a Netflix show, they know there's going to be a 13th hour.