Tim Cook
Tim Cook
Timothy Donald "Tim" Cookis an American business executive, industrial engineer and developer. Cook is the current and third Chief Executive Officer of Apple Inc., previously serving as the company's Chief Operating Officer, under its founder Steve Jobs...
NationalityAmerican
ProfessionBusiness Executive
Date of Birth1 November 1960
CityMobile, AL
CountryUnited States of America
should-have keys locks
No one should have a key that turns a billion locks. It shouldn't exist.
intuition action feels-right
There are times in all of our lives when a reliance on gut or intuition just seems more appropriate - when a particular course of action just feels right.
talking world needs
We're talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
years rooms tvs
When I go into my living room and turn on the TV, I feel like I have gone backwards in time by 20 to 30 years. It's an area of intense interest. I can't say more than that.
phones
We make the best phone, we don't make the most phones.
views tablets legacy
In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
phones people different
Siri has proven to us that people want to relate to the phone in a different way.
should casts
You can only do so many things great, and you should cast aside everything else.
discrimination form
Discrimination , in all its forms, is bad for business.
live-your-life world want
The sidelines are not where you want to live your life. The world needs you in the arena!
apples focus lasers
We have to make sure, at Apple, that we stay true to focus, laser focus - we know we can only do great things a few times, only on a few products.
confused competition trying
Our competition is different: They're confused. They chased after netbooks. Now they're trying to make PCs into tablets and tablets into PCs. Who knows what they'll do next? I can't answer that question, but I can tell you that we're focused.
player games apples
Gaming has kind of evolved a bit. More people play on portable devices. Where we might go in the future, we'll see. Customers love games. I'm not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
way sometimes used
Certainly some things that are very good can sometimes be used in a bad way.