Tom Ortenberg
![Tom Ortenberg](/assets/img/authors/unknown.jpg)
Tom Ortenberg
Tom Ortenbergis an American businessman. He serves as the chef executive officer of Open Road Films...
belly
There was no sense going into the belly of the beast. We wanted to make this an important film with an important message.
economic grosses model rob successful zombie
Our economic model is much different than the studios. When a Rob Zombie movie like 'The Devil's Rejects' grosses $17 million, or Eli Roth's first movie grosses $20 million, that's very successful for us.
awards bring crash effective people process
It's a very effective and cost-efficient way to bring Crash to the people who need to see it. The most important part of the awards process is the movie itself.
effective nobody
The SAG mailing is something nobody had ever done. It was a very effective and cost-efficient opportunity.
admire believe chance crash due great oscar passionate people reason respect terrific winning
The reason we believe we have a great chance of actually winning the best-picture Oscar is because people are passionate about the movie. With all due respect to the other best-picture nominees, all of which are terrific and of great merit, there's a sense that people admire and respect the other nominees, but they are passionate about Crash .
competition horror marketing production rely special studios visceral
We're never going to outspend the competition in the marketing or production of a movie. What we can do as well or better than the studios ... is a realistic, gut-level, visceral horror movie that doesn't rely on special effects.
highly merits stands
We think it will be highly controversial. Yet, it stands on its own merits as a well-made movie.