William Bernbach
William Bernbach
William "Bill" Bernbachwas an American advertising creative director. He was one of the three founders in 1949 of the international advertising agency Doyle Dane Bernbach. He directed many of the firm's breakthrough ad campaigns and had a lasting impact on the creative team structures now commonly used by ad agencies...
NationalityAmerican
ProfessionBusinessman
Date of Birth13 August 1911
CountryUnited States of America
differences endure artistry
The difference between the forgettable and the enduring is artistry.
suicide design imitation
Imitation can be commercial suicide.
american-businessman
We don't ask research to do what it was never meant to do, and that is to get an idea.