Yoshihiro Maruyama
![Yoshihiro Maruyama](/assets/img/authors/unknown.jpg)
Yoshihiro Maruyama
brand loyalty
I just don't think there's any brand loyalty in the video-game business.
committing continue effort fully global japanese key market microsoft success successful xbox
The Japanese market is the most important key for the Xbox's global strategy. Microsoft is committing fully to its success in Japan. We will continue to make as much effort as we can to make the Xbox 360 successful in Japan.
We're making money. Not much money, but we are making money.