Akio Morita
Akio Morita
Akio Moritawas a Japanese businessman and co-founder of Sony along with Masaru Ibuka...
NationalityJapanese
ProfessionEntrepreneur
Date of Birth26 January 1921
CountryJapan
effort peaceful succeed
If we do our best and make efforts, a peaceful and great future will become ours without fail. Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
believe research new-products
We don't believe in market research for a new product unknown to the public. So we never do any.
relationship leadership responsibility
We treat employees as a member of the family. If management take the risk of hiring them, we have to take the responsibility for them.
teamwork heart exercise
We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart's desire their technological capacity.
believe growth atmosphere
I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
graduation creativity keys
Curiosity is the key to creativity.
mistake same-mistakes made-a-mistake
But make sure you don’t make the same mistake twice.
thinking management company
A company will get nowhere if all of the thinking is left to management.
important cash gains
To gain profit is important, but you must invest to build up assets that you can cash in in the future.
break-through weapons different
I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
people research want
Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.
marketing world needs
All you need is the best product in the world, the most efficient production in the world and global marketing.
intelligent people creative
Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
running clever successful
In the long run, no matter how good or successful you are or how clever or crafty, your business and its future are in the hands of the people you hire.