Alexander Osterwalder
Alexander Osterwalder
Alexander Osterwalderis a Swiss business theorist, author and consultant, known for his work on business modeling and the development of the Business Model Canvas...
ProfessionBusinessman
actions behaviour buying difference excited louder might people totally
Actions speak louder than words. There is a big difference between what people say and what they do. People might tell you they are excited about your new product, but when they are in a buying situation their behaviour might be totally different.