Andy Parfitt
![Andy Parfitt](/assets/img/authors/unknown.jpg)
Andy Parfitt
Andrew Parfittis the Executive Director of Talent for ad agency Saatchi & Saatchi. He was the Controller of BBC Radio 1 in the United Kingdom, and held that role from 1998–2011, taking over from Matthew Bannister. He was also the controller of BBC Radio 1Xtra, BBC Asian Network, BBC Popular Music and BBC Switch. He was recently appointed Chair of the UK charity Youth Music...
artists benefits carried exciting further global good radio reinforce uk
If it benefits UK artists for Radio 1 to be carried on Sirius then it's a good thing. It will further reinforce that Radio 1 is a global player. It's a very exciting development,
audience creativity doubt experience great leaves together
My experience of the creativity of our audience leaves me in no doubt that together we'll make some great material.