Anita Roddick
Anita Roddick
Dame Anita Lucia Roddick, DBEwas a British businesswoman, human rights activist and environmental campaigner, best known as the founder of The Body Shop, a cosmetics company producing and retailing natural beauty products that shaped ethical consumerism. The company was one of the first to prohibit the use of ingredients tested on animals and one of the first to promote fair trade with third world countries...
NationalityEnglish
ProfessionEntrepreneur
Date of Birth23 October 1942
library quiet wanted
I'd have opened a bloody library if I'd wanted to be quiet.
successful growth campaigns
The growth of The Body Shop is testimony to the fact that you don't need to waste money on costly advertising campaigns to be successful. Instead, we've always relied on word of mouth and stories.
movement environment
The movement for the environment really only started in the mid 1970's.
passion people inspire
You persuade people with passion, so you've got to have a product or service you feel emotionally charged about. Then you can tell stories about it that will inspire others.
passion would-be driving
If I had to choose my driving force, it would be passion.
traveler 1960s traveled
I traveled enormously during the 1960's, when you measured everything by where you traveled and what you did as travelers.
practice hands design
By definition, design, and practice, capitalism is a system that concentrates economic power in the hands of the few to the exclusion of the many.
shopping demand next
The next time you go shopping, demand more change.
bollywood underestimate consumerism
Don't underestimate the power of the vigilante consumer.
daughter mother husband
I started The Body Shop in 1976 simply to create a livelihood for myself and my two daughters, while my husband, Gordon, was trekking across the Americas. I had no training or experience and my only business acumen was Gordon's advice to take sales of £300 a week. Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking.
movement accumulation public-good
All through history, there have always been movements where business was not just about the accumulation of proceeds but also for the public good.
voice way just-being
Retiring isn't even a word I'd understand. Taking what makes you feel alive, and everyone's looking for ways of making them feel alive, in whatever they do - relationships, business or work - and not just being a voice for a money making business.
voice use world
You've got so many groups that have no voice in this world - the indigenous, the poor. So how can I use the resources that I have and bring them up, highlight them. And it's not that difficult. It's just choosing and concentrating and focusing.