Bob Dorfman
Bob Dorfman
clearly crying lived medals
He did everything right in Turin. He was even crying on medals stand. He lived up to the hype. He's clearly comfortable on camera. You'll see a lot of him.
break chance household regional
He's already done well on a regional level, but this is his chance to really break out nationally, to become a household name.
fix holy icon mary next
She could have been the next Mary Lou Retton. You just don't disparage Disneyland. That's a holy icon in America, and there's no way to kind of fix that.
advertising athletes millions risk spend
Athletes are under the microscope, and it's a risk for advertisers to spend millions on someone who could get embroiled in scandal.
chance madison shine
This is their chance to really shine with Madison Avenue.
bad leave taste
All it does is leave a bad taste in everyone's mouth. Even the athletes.
close college focused handled limited sarah vest
Sarah was handled very close to the vest and was really limited in what she did. She was more focused on going to college and getting her degree. She could have cashed in big.