Bruce Barton
Bruce Barton
Bruce Fairchild Bartonwas an American author, advertising executive, and politician. He served in the U.S. Congress from 1937 to 1940 as a Republican from New York...
NationalityAmerican
ProfessionAuthor
Date of Birth5 August 1886
CountryUnited States of America
hope giving-up made
Before you give up hope, turn back and read the attacks that were made on Lincoln.
hard-work home people
The American conception of advertising is to arouse desires and stimulate wants, to make people dissatisfied with the old and out-of-date and by constant iteration to send them out to work harder to get the latest model-whether that model be an icebox or a rug or a new home.
believe men people
It is said that great leaders are born, not made. The saying is true to this degree, that no man can persuade people to do what he wants them to do, unless he genuinely likes people, and believes that what he wants them to do is to their own advantage.
money mean people
If advertising encourages people to live beyond their means, so does matrimony.
disease fool modern-life
My program is to leave the fools to nature. She has diseases with which to deal with them.
inspirational success opportunity
Most successful men have not achieved their distinction by having some new talent or opportunity that was at hand.
men modern-life realizing
The ablest men in all walks of modern life are men of faith. Most of them have much more faith than they themselves realize.
mind-your-own-business great-day would-be
Christ would be a national advertiser today, I am sure, as He was a great advertiser in His own day. He thought of His life as business.
jesus pride men
Surely no one will consider us lacking in reverence if we say that every one of the "principles of modern salesmanship" on which business men so much pride themselves, are brilliantly exemplified in Jesus' talk and work.
simple voice people
Learn their lesson, that if you would teach people you first must capture their interest with news; that your service rather than your sermons must be your claim upon their attention; that what you say must be simple, and brief, and above all sincere - the unmistakable voice of true regard and affection.
sex men age
No sex, age, or condition is above or below the absolute necessity of modesty; but without it one vastly beneath the rank of man.
spring believe moving
When you can dump a load of bricks on a corner lot, and let me watch them arrange themselves into a house - when you can empty a handful of springs and wheels and screws on my desk, and let me see them gather themselves together into a watch - it will be easier for me to believe that all these thousands of worlds could have been created, balanced, and set to moving in their separate orbits, all without any directing intelligence at all.
world advertising force
As a profession advertising is young; as a force it is as old as the world.
leadership goes-on today
An election goes on every minute of the business day across the counters of hundreds of thousands of stores and shops where the customers state their preferences and determine which company and which product shall be the leader today and which shall lead tomorrow.