Chris Byrne
Chris Byrne
integral jazz trying
What we're really trying to do is to be an integral part of the Pennsylvania jazz scene.
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If you look at the business historically, it's been really cyclical. There have been these major events in her life when she's been redefined -- the early 70s, the early 80s and the late 90s. The struggle is to keep Barbie relevant to today's girls. I think they are working on that but I think its going to be a while before it pays off.
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KB hasn't articulated a strategy about what they're doing yet, but need to stock a lot of the hot toys. It isn't really a destination store but the fact that they're mall-based helps because parents are in the mall anyway.
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As the toy industry defines itself as an industry of family entertainment, there are signs of real significant health and growth.
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All of us at NHT are very excited about our new partners, ... The combined influences of dramatic market change and the increasing pallet of new technologies to improve audio products make it necessary for companies like ours to evolve beyond passive loudspeaker design. With the substantial resources Vinci brings to NHT, we are in a great position for growth.
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Kids are very comfortable with technology and these toys reflect that. When the microwave and car talk to you it's perfectly reasonable that toys do. But it comes down to whether it's fun. All the chips in the world won't make a bad toy good.
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Historically, toys have always reflected our culture at any particular point in time, ... Today we live in a high-tech world, where technology is being used by kids even at a very young age. Toymakers are responding to that trend.
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Parents are looking for products, and increasingly they are agnostic about where they get those products. And with gas prices the way they are they want to go where it's easiest.
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I think this will really help. Look at what Target has done in establishing itself as a resource for consumers. Toys R Us is struggling to become a destination for toys so it makes perfect sense.
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When Ruth Handler introduced Barbie in 1959, she didn't want any story attached to the doll whatsoever, because she wanted the girls to create it all out of their imaginations. Today, girls interact with story in a different way. They're used to watching television shows, they're used to having characters brought to life for them in dramatic ways.
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When I first started, my shots kept going right and I thought, well, this isn't that fun. But the more you practice, the better your accuracy and the farther you can throw. Then you start to get a good feeling, the more good shots you can make, and then it's got a hold of you.
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The popularity of plug-and-play games is indicative of what's happening with technology in general,