Larry Chase
Larry Chase
darn flowers money myopic people sold
People are too darn myopic about making money and they get disappointed fast. If they haven't sold enough flowers they say: 'I'm out of here.'
found handled ironic low man media people wrong
I always found it ironic that media people were low man on the totem pole, and yet they handled all the money. That's where things can go wrong in a big way.
add existing figure huge internet value
Like China, the Internet is a huge new market. It's up to you to figure out what to do with it. Use it as a prospecting tool, make connections with people, add value for your existing customers.
advertising cap early focusing high research school soup stuff
In the early nineties, I went from being a generalist - Campbell's Soup kind of stuff - to focusing on high tech. Headhunters said, 'Don't do that, you'll put a cap on your career.' Old school advertising could be very surface-y. You didn't have to do a lot of research for a 30-second commercial.
build changes seen stuff
We build our own stuff a lot. I've seen a lot of changes down through the years.