Neal Pilson
Neal Pilson
Neal Pilsonis founder and president of Pilson Communications, Inc., a consulting company specializing in sports television, media and marketing. PIC clients have included the Arena Football League, NASCAR, the Kentucky Derby, the Rose Bowl, the World Series of Poker as well as the IOC...
seems sponsor sufficient support whether
You only know whether you're there after saturation happens. At this point, there seems to be sufficient sponsor support.
appetite catch content entire football game history home immediate insatiable monday night people seems sports start watch
If history is any guide, there seems to be an insatiable appetite for sports content in an immediate format. While people may not watch an entire event, people will know they can catch the end of the game just after 11 o'clock, or the start on Monday Night Football on their way home from work.
seems sponsor sufficient support whether
You only know whether you're there after saturation happens, ... At this point, there seems to be sufficient sponsor support.
adding difficulty soft third though
I don't think they had any difficulty adding a third sponsor, even though we're in a soft economy.
leak proverbial
It's the proverbial leak in the dike. Does that (Japan trip) make it more likely? Yes.
affiliates cbs difficult framework innocent major obligation overall party sponsor time viewers
This is a difficult time for CBS. They're the innocent party in this controversy. They have an obligation to the affiliates and to the viewers to show the tournament. In the overall framework of CBS and Viacom, it's not a major hit, but they will be foregoing the sponsor revenue.
argue doomsday golf highly impacts point ratings scenario successful
Golf ratings are up with or without Tiger. Nobody's going to argue the point that he impacts ratings. At the same time, golf is a highly profitable, highly successful sport. This isn't a doomsday scenario for golf.
attitude country daily degree emphasis game high history linked lives nfl people sums ways
I think the game in some ways sums up the American experience, ... I think a lot of people see their daily lives and the history of the country in the NFL because the game is also linked to the personality and the attitude of the country. There's a high degree of teamwork, an emphasis on toughness.
across college empty espn impact leagues line major manner pro ripple situation washington wherever
It's not an empty threat, ... This will have a ripple impact across all manner of pro and college sports. I think in this situation the professional leagues and major college associations have to line up with ESPN in Washington or wherever necessary.
across college empty espn impact leagues line major manner pro ripple situation washington wherever
It's not an empty threat. This will have a ripple impact across all manner of pro and college sports. I think in this situation the professional leagues and major college associations have to line up with ESPN in Washington or wherever necessary.
baseball beyond competitor entertainment issue perceived question strong whether
There's no question baseball disrupts the launches of entertainment schedules, ... And beyond ratings, the most important issue for baseball is whether there's a perceived competitor to Fox. But right now I don't see a strong competitor to Fox.
channel factor major platform sports
It makes the channel a major factor in sports television. They are now the authoritative, 24/7, TV/video platform for golf.
access good information interest losing public terms
It may or may not be good business. They may find they are so restrictive in terms of information and access that they find the public is losing interest in their sport because the public can't get access to it.
agree associated banning concerns huge league understand vegas
The league has huge concerns about being associated with gambling, so I understand banning the Las Vegas ad, even if I don't agree with it.