Nina Tassler
Nina Tassler
Nina Tassler is an American television executive, a graduate of Boston University, and has held the position of President of CBS Entertainment since September 2004. In February 2014, she was promoted to Chairman of CBS Entertainment, signing an agreement through the year 2017...
attitude audience audiences seems
Our attitude is: There is something for everybody, and the audience seems to be onboard,
audience audiences everybody forward looking loves original tried
We're going back to our original form. . . . We know that our audience loves that brand. We just tried something different, and we're going back to what I think everybody is really looking forward to.
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I don't think anybody really knows where we're headed. But it is imperative that we make our content available to audiences where they are and when they want to watch it. Their habits are changing, and we have to be there when they want to see our hit shows.
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It started as a cultural phenomenon and has evolved into a consistent Top 10 show that leads off the most successful night of television on any network. We look forward to taking audiences to more exotic locations next season and introducing them to the next wave of ordinary citizens marooned as 'Survivor' castaways.
audiences bottle commitment continue desperate develop nice sort truth
The truth is, you can't sort of bottle and prepackage a show like Desperate Housewives. But I think the nice thing is, we know that audiences are making a commitment to serialized drama. And absolutely, we're going to continue to develop in that genre.
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This is all emerging so quickly. My husband just learned how to e-mail, and yet my son has been communicating on his cell phone for the past two years. So I don't think anybody really knows where we're headed. But it is imperative that we make our content available to audiences where they are and when they want to watch it.
growing half saw spanish watched
I saw them in Spanish when I was a kid, because my grandmother watched them. Half of them I didn't understand, but they were a part of my experiences growing up.
ability audience breed burnett concept drama endless faces features format ideas inherent mark rare seemingly talented team television testament wrinkles
Survivor' is that rare television breed -- a show with seemingly endless audience appeal. Part of that is testament to a concept with inherent drama that features different faces and places; the other part is the ability of Mark Burnett and his talented team to inject new ideas and new wrinkles to keep the format fresh.
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I think, clearly, there is something in the zeitgeist, ... but for us, it was based on producing the best pilot scripts that we had. . . . We don't literally go out to the community and say, 'Because that particular show is successful on another network, please bring us that.' We encourage writers. We encourage producers. We encourage directors. . . . They don't necessarily look to develop only based on what's successful at other networks. They sort of listen to their own inner voice.
call scheduling survival
We like to call it scheduling Darwinism. Survival of the fittest.
call scheduling survival
We like to call it scheduling Darwinism. It's survival of the fittest.
audience criticized five form great loves next nice original successful tried
You know, we tried something. I don't think we were particularly successful with it, but sometimes you get criticized for not experimenting with a form. ... The nice thing is, when we come back to the next cycle, it's exciting. We're going back to our original form - five continents, great competitions - so we know our audience loves that.
comedy cone silence stuff
We're doing it in drama, comedy and alternative. But right now a lot of the stuff is under the cone of silence in the development world.
period time
We'll be as competitive in the time period as we can.