Roger Ailes
![Roger Ailes](/assets/img/authors/roger-ailes.jpg)
Roger Ailes
Roger Eugene Ailesis an American television executive...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth15 May 1940
CountryUnited States of America
jobs people focus
I don't have any focus groups on talent and programming. If I need five people in a mall to be paid $40 to tell me how to do my job, I shouldn't do my job.
strong thinking rocks
Everybody fears the unknown. But I have a strong feeling there's something bigger than us. I don't think all this exists because some rocks happened to collide. I'm at peace. When it comes, I'll be fine, calm. I'll miss life, though. Especially my family.
strong winning battle
Candidates rarely win battles with the media, and unless you really know what you're doing you should not tangle with them. The exception is when you know this is a search-and- destroy mission on the part of the media and your case is very strong, you are very articulate, you know what you're trying to accomplish - and you have no alternatives.
circumstances advise
Taking on the media is something I would never tell a candidate to do. I'd advise him what I would do in that circumstance, but that's about it.
interesting problem
If you want to get unpaid media coverage, you had better be quotable. It's an interesting problem, because very few candidates are quotable.
writing listening say-anything
They [candidates] say, "I don't want to say anything controversial." And so nobody covers them. Then they blame the journalists, saying "Why don't they write down what I said?" In congressional races, 90 percent of the time the answer is, "Because you are boring and you don't have anything that makes me interested in listening to you. Why the heck should somebody write it down? There's nothing here worth hearing."
problem
An enormous problem with paid media, especially at the congressional level, is it all starts to look alike.
unique thinking people
If you are a good communicator, be unique: put yourself in your own commercials and do something a little different. To the extent you can focus on what it is you want to change, what it is you know how to change, and what it is you think will make life better for other people, you're going to do better.
successful kind being-successful
To be successful, you've got to get the kind of torque that's created by a push and a pull.
fair-game
Anybody's position on an issue, anything they've said about an issue, and any way they've voted on an issue is fair game. You have every right to question that and go after it aggressively.