Yvon Chouinard
![Yvon Chouinard](/assets/img/authors/yvon-chouinard.jpg)
Yvon Chouinard
Yvon Chouinard is a rock climber, environmentalist and outdoor industry businessman. His company, Patagonia, is known for its environmental focus...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth9 November 1938
CountryUnited States of America
Yvon Chouinard quotes about
environmental done way
Everything we personally own that’s made, sold, shipped, stored, cleaned, and ultimately thrown away does some environmental harm every step of the way, harm that we’re either directly responsible for or is done on our behalf.
entrepreneur want action
If you want to understand the entrepreneur, study the juvenile delinquent. The delinquent is saying with his actions, ‘This sucks, I’m going to do my own thing.’
positivity mountain important
How you climb a mountain is more important than reaching the top
adventure
It's not an adventure until something goes wrong.
citizens denial faces
We're not citizens anymore. We're consumers. That's what we're called. It's just like being an alcoholic and being in denial that you're an alcoholic. We're in denial that each and every one of us is the problem. And until we face up to that, nothing's going to happen.
adventure
True adventure begins when everything goes wrong.
adventure patagonia overused
The word adventure has gotten overused. For me, when everything goes wrong - that's when adventure starts
technology thinking climbing
The rules of the game must be constantly updated to keep up with the expanding technology. Otherwise we overkill the classic climbs and delude ourselves into thinking we are better climbers than the pioneers.
positivity mlm tao-te-ching
The more you know, the less you need.
adventure pride rocks
We took special pride in the fact that climbing rocks and icefalls had no economic value in society...We were like a wild species living in the edges of an ecosystem - adaptable, resilient and tough.
revolution bottom
The revolution starts at the bottom.
entrepreneur want way
My favorite quote about entrepreneurship is that to understand an entrepreneur, you should study a juvenile delinquent. They're both saying: "This sucks and I'm going to do it another way." You have to want to break the rules and prove that your way works.
extinction firsts facts
I've accepted the fact that there's a beginning and end to everything. All species are born, evolve, and then die off. We're going through the 6th great extinction and the large mammals are going first and, you know what - we're large mammals!