Aaron Levie
![Aaron Levie](/assets/img/authors/aaron-levie.jpg)
Aaron Levie
Aaron Winsor Levieis an American entrepreneur. He is the co-founder and CEO of the enterprise cloud company Box...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth27 December 1985
CountryUnited States of America
Aaron Levie quotes about
accidental attention best caring companies fight paying products quality stop survival technology time trying unless worse
It's not accidental that products get worse over time; it's because companies stop paying attention to them. They stop caring as much about maintaining the same quality they did when they were just trying to fight for survival and no one would pay attention unless they had the best technology.
starting-out way disruption
The only way to avoid disruption is to constantly do what you would if you were just starting out.
technology years enabling
All we're really doing is repeating technologies that were tried 10, 20, 30 years ago... it's just that it was too expensive, too unusable, and we didn't have the enabling technologies to make it possible.
simple people toys
Start with something simple and small, then expand over time. If people call it a 'toy' you're definitely onto something.
technology opportunity today
Any time where the delta b/w what is possible and how things work today is at its widest, that's an opportunity to go build new technology.
technology done enabling
Look for new enabling technologies that create a wide gap between how things have been done and how they can be done.
technology building disruption
Every single industry is going through a major business model and technology oriented disruption.
technology want way
They can bring the technology in, then you can sell to the enterprise when they want to have better control, better security... you still have the same biz model as a traditional enterprise sw company, but the way to get into the company is through the end user.
technology building software
In a user lead model, users are bringing in their own technology... and you can build software then, around the user.
looks cost fundamentals
You can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices... because that business model is fundamental to the existence of the company.
encouragement thinking ideas
If you're waiting for encouragement from others, you're doing it wrong. By the time people think an idea is good, it's probably too late.
existential crisis existential-crisis
Startups live at the intersection of existential crisis and everything going perfectly great.
interesting next ifs
If every customer is using your product "correctly", you'll never learn anything interesting about what to do next.
technology building platforms
Modularize, don't customize. Build a platform as opposed to building all of the custom technology and custom vertical experiences.