Daniel Gorrell
![Daniel Gorrell](/assets/img/authors/unknown.jpg)
Daniel Gorrell
although consumers equal given lower pick swayed trust vehicle
Given equal prices, most consumers would pick a vehicle from a manufacturer they trust first, although some still will be swayed by a lower price.
emotions speak younger
It has been cleverly positioned to speak to those emotions particularly appreciated by younger buyers.
fuel talk
What they've got to do is talk about fuel efficiency.