Edward de Bono
Edward de Bono
Edward de Bono is a Maltese physician, psychologist, author, inventor and consultant. He originated the term lateral thinking, wrote the book Six Thinking Hats and is a proponent of the teaching of thinking as a subject in schools...
NationalityEnglish
ProfessionPsychologist
Date of Birth19 May 1933
ideas bars needs
The need to be right all the time is the biggest bar to new ideas.
memories doe criminal-mind
A memory is what is left when something happens and does not completely unhappen.
perception emotion logic
Logic will never change emotion or perception.
optimistic thinking ideas
Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.
business design democratic
A good design is not a democratic consensus.
reflection people mind
The image that concerns most people is the reflection they see in other people's minds.
digging different holes
You cannot dig a hole in a different place by digging the same hole deeper
creativity order creative
Creativity involves breaking out of established patterns in order to look at things in a different way.
creativity people made
Creativity is a great motivator because it mades people interested in what they are doing.
successful mad growth
To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field.
awful awareness
The awful thing is that you can never be aware of what you are not aware of.
creativity men doubt
Man owes his success to his creativity. No one doubts the need for it. It is most useful in good times and essential in bad.
creativity thinking skills
Lateral thinking... is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
acceptance thinking rejection
The concept of logical thinking is selection and this is brought about by the processes of acceptance and rejection. Rejection is the basis of logical thinking.