Edward de Bono
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Edward de Bono
Edward de Bono is a Maltese physician, psychologist, author, inventor and consultant. He originated the term lateral thinking, wrote the book Six Thinking Hats and is a proponent of the teaching of thinking as a subject in schools...
NationalityEnglish
ProfessionPsychologist
Date of Birth19 May 1933
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Creativity and lateral thinking have exactly the same basis as humour.
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Although feelings are not supposed to intrude on business discussions, they do anyway - we just disguise them as logic.
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I'm tired of dreaming. I'm into doing at the moment. It's, like, let's only have goals that we can go after.
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Don't criticise a hypothesis, come up with a better one.
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The solid wealth of insurance companies and the success of those who organsie gambling are some indication of the profits to be derived from the efficient use of chance.
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Once a new idea springs into existence, it cannot be unthought. There is a sense of immortality in a new idea.
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Maybe the social value of truth is as a destination - so long as we do not assume we have arrived there.
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Creativity gives the possibility of some sort of achievement to everyone.
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Creativity gives hope that there can be a worthwhile idea.
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There is no doubt that creativity is the most important human resource of all...
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Sometimes the situation is only a problem because it is looked at in a certain subjective, negative, ungrateful way.
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Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.
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We do not make very full value of the opportunities provided by technology because we prefer critical to constructive thinking, argument to design.
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A painter may be looking at the world in a way which is very different from everyone else. If he's a craftsman, he can get other people to see the world through his eyes, and so he enlarges our vision, perception, and there's great value in that.