Edward de Bono
Edward de Bono
Edward de Bono is a Maltese physician, psychologist, author, inventor and consultant. He originated the term lateral thinking, wrote the book Six Thinking Hats and is a proponent of the teaching of thinking as a subject in schools...
NationalityEnglish
ProfessionPsychologist
Date of Birth19 May 1933
softball focus competition
Companies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
mentor different digging
You can't dig a different hole by digging the same one deeper.
future design ifs
If you do not design the future, someone or something else will design it for you.
future analysis possibility
To deal with future we have to deal with possibilities. Analysis will only tell us what is.
confusion focus simplicity
Complexity creates confusion, simplicity focus.
mistake thinking perception
Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.
underwear conscious streets
You do not go out into the street in your underwear, although usually you are wearing underwear. The underwear is not visible but it is there all the time. It is the same with concepts. They are there. They underlie practical things we do- even when we are not conscious of them.
church comfort spirituality
The Church has its problems, but the older I get, the more comfort I find there.
funny-relationship loyal unreliable
I'm a very loyal and unreliable friend.
hypothesis come-up criticise
Don't criticise a hypothesis, come up with a better one.
far human
Humour is by far the most significant activity of the human brain.