Howard Schultz
Howard Schultz
Howard D. Schultzis an American businessman. He is best known as the chairman and CEO of Starbucks and a former owner of the Seattle SuperSonics. He was a member of the Board of Directors at Square, Inc. In 1998, Schultz co-founded Maveron, an investment group, with Dan Levitan. In 2012, Forbes magazine ranked Schultz as the 354th richest person in the United States, with a net worth of $1.5 billion...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth19 July 1953
CityBrooklyn, NY
CountryUnited States of America
Sometimes the difference between winning and losing is will. The will to make it happen.
When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
When you start a company, it's a singular focus. You have the wind at your back.
When you're building a business or joining a company, you have to be transparent; you can't have two sets of information for two sets of people.
You walk into a retail store, whatever it is, and if there's a sense of entertainment and excitement and electricity, you wanna be there.
Growing up I always felt like I was living on the other side of the tracks. I knew the people on the other side had more resources, more money, happier families.
I am concerned about any attrition in customer traffic at Starbucks, but I don't want to use the economy, commodity prices or consumer confidence as an excuse.
We are witnessing a seismic change in consumer behavior. That change is being brought about by technology and the access people have to information.
Starbucks has changed the rules of engagement for the music industry.
The lifeblood of job creation in America is small business, but they can't get access to credit.
The response to the Starbucks brand has been phenomenal in our international markets.
The Starbucks customer and the Teavana customer are two very different customers, two different need states that are highly complimentary.
This may sound a bit naive, but I got here by believing in big dreams.
I do think - as self-serving as it sounds - that I was the right person, given the very, very strong headwind we had from the economy and our own issues, to come back and rewrite the future of the company.