Jakob Nielsen
Jakob Nielsen
spend time users
Users spend most of their time on other websites.
design designer users
Users are not designers.
design designer users
Designers are not users.
extremely focusing good number page people screening small
People are extremely good at screening out things and focusing in on a small number of salient page elements.
levels people
People all over the world are experiencing unprecedented levels of empowerment.
balance center change favor regions remote
Overall, the balance between remote regions and the center will change in favor of a more distributed lifestyle.
TrustE icons, ... are useless. No one understands what they mean.
allow higher internal natural training
Traditionally, an intranet has higher bandwidth, so you could allow more multimedia, such as a lot of training applications, ... That's a natural for a lot of internal applications.
land shoot
You don't just want to just shoot them off into e-mail land.
fastest line multimedia quality reduce slow suffer user web
Right now, the Web is so slow that even the fastest line is going to suffer with multimedia and get in the way of the user's goals, and reduce the quality of the user experience.
abandoned action attention horribly pay people
People pay horribly little attention to their intranets, ... People used to think intranets were where all the action is. Right now, it's abandoned territory.
expected found item people
People give up if the item is not found where it's expected to be,
people problem sales trust
They problem is, can people trust them to be independent reviews, or do they feel like it's more and more sales information?
companies company deep explaining incapable investors products secret seem tech understand
Investors want to understand what a company does, ... Tech companies seem incapable of explaining their products in layman's terms, preferring to keep it a deep secret what they do.