Jesse Toprak
Jesse Toprak
associated bmw quality smart
Mercedes-Benz and BMW are associated with quality engines, so it was a smart thing to do.
cars compact large luxury sales selling
Compact cars and compact SUVs are selling particularly well, while sales of trucks, luxury cars and large cars are suffering.
consumers except money quite spent visible
They spent a lot of money on incentives, most of which are not quite visible to consumers except for some lease deals.
models month moral
I think the moral of the month was that the more gas-efficient models did well.
chevy efficiency far fuel impact increase people percent rush sales
As far as impact on sales of Chevy trucks, there was very little. A 10 percent increase in fuel efficiency isn't going to make people rush into these vehicles.
demand employee offer premium shows
I think it shows demand is better than expected. If they can get a premium elsewhere, why would they offer the employee discount?
attitudes basically closer customer impact large lower price rid sticker whenever
They basically want to lower the sticker price closer to transaction price and lower the incentive, but not get rid of it altogether. Whenever there are large rebates, it has impact on perception, on customer attitudes and an impact on resale value.
ask economy fuel ignored numbers people three
Just three years ago, people ignored the fuel economy numbers on the sticker. Now it's one of the first things people ask about, especially the middle-income families.
mode toyota wants
They're in a very competitive mode for the Camry. It's the best-selling car, and Toyota wants to keep that title.
beneficial cash consumers higher interest percent seeing zero
As we are seeing higher interest rates, it's more beneficial for consumers to go with the zero percent than the cash rebate.