Jonathan Ive
Jonathan Ive
Sir Jonathan Paul "Jony" Ive, KBE is a British industrial designer who is currently the Chief Design Officerof Apple Inc. He oversees the Apple Industrial Design Group and also provides leadership and direction for Human Interface software teams across the company. Ive is the designer of many of Apple's products, including the MacBook Pro, iMac, MacBook Air, Mac mini, iPod, iPod Touch, iPhone, iPad, iPad Mini, Apple Watch, and iOS...
NationalityEnglish
ProfessionDesigner
Jonathan Ive quotes about
successful goal people
We are really pleased with our revenues but our goal isn't to make money. It sounds a little flippant, but it's the truth. Our goal and what makes us excited is to make great products. If we are successful people will like them and if we are operationally competent, we will make money,
beautiful integrity thinking
We’re surrounded by anonymous, poorly made objects. It’s tempting to think it’s because the people who use them don’t care-just like the people who make them. But what we’ve shown is that people do care. It’s not just about aesthetics. They care about things that are thoughtfully conceived and well made. We make and sell a very, very large number of (hopefully) beautiful, well-made things. our success is a victory for purity, integrity-for giving a damn.
simplicity fundamentals quests
The quest for simplicity has to pervade every part of the process. It really is fundamental.
real simple simplicity
There's an applied style of being minimal and simple, and then there's real simplicity. This looks simple, because it really is.
caring views simplicity
The defining qualities are about use: ease and simplicity. Caring beyond the functional imperative, we also acknowledge that products have a significance way beyond traditional views of function.
challenges consciousness problem
If something is going to be better, it is new, and if it's new you are confronting problems and challenges you don't have references for.
design care incredibles
We say no to a lot of things so we can invest an incredible amount of care on what we do.
greed design care
As consumers we are incredibly discerning, we sense where has been great care in the design, and when there is cynicism and greed.
memories philosophical endure
The memory of how we work will endure beyond the products of our work.
philosophical broken tiny
When our tools are broken, we feel broken. And when somebody fixes one, we feel a tiny bit more whole.
apples design alternatives
The more I learnt about this cheeky - almost rebellious - company, the more it appealed to me, as it unapologetically pointed to an alternative in a complacent and creatively bankrupt industry. Apple stood for something and had reason for being that wasn't just about making money.
philosophical mean design
Design is a word that's come to mean so much that it's also a word that has come to mean nothing.
years design three
That's just tragic, that you can spend four years of your life studying the design of three dimensional objects and not make one.
kindness business comeback
Simplification is one of the most difficult things to do.