Nikki Rocco
Nikki Rocco
convinced information
My little monkey's doing great. We're convinced with all the information we have that this is the big guy, and he's going to be around for a long time.
movies none opened
Only 19 movies have ever opened to $60 million-plus and none have been in June,
adult room
There's still room out there for smart, adult films.
above audience percent pie scores target
The scores were above average, particularly from the under-25 group, which is the target audience. Fifty-seven percent was under 25 (while with) 'American Pie 2' 67 percent of the audience was under 25. Seventy-seven percent was under 25 for the original.
absolutely marketing team thrill
This is absolutely a thrill for myself and my team and for the studio, for marketing and production,
digital forward step transition
This is a big step forward in the transition to digital cinema.
incredible itself leg mouth needs picture plan release sell word
This is the first leg of what we think is an incredible release plan for a picture that technically needs to sell itself because it's a word of mouth film.
comedies hit
Our racy little R-rated comedies are making a hit this year.
coming entire fast films including million opening optimistic performance sequel six successful third three truly universal variety weekends
Hulk, ... is only one of a variety of films (from Universal this summer), including 'Bruce Almighty,' '2 Fast 2 Furious' and 'American Wedding' (the 'American Pie' sequel opening Aug. 1) that make up our entire portfolio. We've already grossed $435 million in six weekends with three films. With three other films coming out this summer, including the third installment of one of our most successful franchises ('Wedding'), we're truly optimistic about the performance of Universal's entire lineup.
hope season
I hope you get into the high-profile film season and they say, 'I want to see that,
choose concerned continues movies
I'm very concerned about the marketplace. There are so many movies out, so much to choose from, yet the marketplace continues to fall, and not just by little amounts.
build great holiday million people smash start talking works
It's a great way to start out. With $10 million and 1.5 million people out there talking about how great it is, it all works to build what we think will be a holiday smash hit.
love motivated
They were motivated to go. They love the material, they love the actors.
business continue hope industry love motivated motivation ways
They were motivated to go. They love the material, they love the actor. It's the motivation to get them to go to the movies, and I hope that we as an industry keep that up. If we want the business to survive, we have to continue to find ways to motivate them.