Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
All the perks, all the benefits and advantages you may get for the rank or position you hold, they aren’t meant for you. They are meant for the role you fill. And when you leave your role, which eventually you will, they will give the ceramic cup to the person who replaces you. Because you only ever deserved a Styrofoam cup.
The new is threatening to those who have mastered the old.
Customers will never love a company until its employees love it first.
Leadership is about making people feel safe. When someone feels heard, they feel safe.
People don't buy what you do; they buy what you stand for.
Truly human leadership protects an organization from the internal rivalries that can shatter a culture. When we have to protect ourselves from each other, the whole organization suffers. But when trust and cooperation thrive internally, we pull together and the organization grows stronger as a result.
If we were good at everything we would have no need for each other.
Great leaders see money as fuel, not a destination.
Listening is not understanding the words of the question asked, listening is understanding why the question was asked in the first place.
Innovation is not born from the dream, innovation is born from the struggle
A true friend is someone with whom protocol is no longer necessary.
Self confidence is the ability to exercise restraint in the face of disrespect and still show respect in response.
We don’t do business with companies. We do business with people.
A good leader takes care of those in their charge. A bad leader takes charge of those in their care.