Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
Unhealthy cultures create addiction. Healthy cultures create social bonds.
Leaders, whatever the size of their organizations, are those willing to put the interests of other people before their own.
Leadership is not communicating what we need. Leadership is communicating what we can contribute.
Instead of showing up to let everyone know how great we are, show up to find out how great everyone else is.
Optimists focus on the place they are going. Pessimists focus on the obstacles along the route. To become an optimist simply look ahead.
A leader without a title is better than a title without the ability to lead.
Risk deters those who see what they could lose. Those focused on the gain see it as a necessary part of their journey, even if the possibility of loss exists.
Great communicators don't just hear the words. Great communicators hear the meaning behind the words
Bad leaders care about who is right. Good leaders care about what is right
Value is a perception not a calculation. Value is something people feel, not something we tell them they get
Never opt for change simply to leave something you don't like. Change works best when you go toward something, even if it is the unknown.
Knowledge is understanding based on what has been studied and learned. Wisdom is understanding based on what has been felt and experienced.
Focus on where you're going and you'll know what steps to take. Focus on the steps you're taking and you won't know where you're going.
Putting yourself first is not selfish. Quite the opposite. You must put your happiness and health first before you can be of help to anyone else.