Britt Beemer
Britt Beemer
attitudes christmas consumer customer felt help hurt instead last loyalty people percent pricing profits shift stores year
I think the big story of Christmas will be this shift in consumer attitudes where people felt that stores gouged them with their pricing strategy. The 30 to 40 percent discounts this year instead of the 50 to 70 percent off last year will help profits but will hurt customer loyalty in the long term.
apparel christmas gone hot last mediocre reason shop toy
It's a typical, mediocre Christmas season. But we've gone through the last years with no hot new toy and no hot apparel look. There's no reason to shop early.
christmas decided flat good last luxury past people sales spending stores traffic vacation weekend year
Overall, the moderate-priced stores such as J.C. Penney, Sears and Wal-Mart had good traffic levels. We think luxury sales were probably flat this past weekend because more people said they decided to go away on vacation before Christmas this year than last year. So this could have impacted spending on other high-end items.
christmas good last similar store
J.C. Penney will probably be the most promotional store this year, similar to last year, and they'll probably have a good Christmas because of it.
christmas consumer excited last saw shop time waiting
More Americans are waiting to the end to shop for Christmas than any other time in the last 10 years. The consumer was never excited about anything that they saw this Christmas.
bought came category compared continues flat last looking people percent reason shows simply struggle surprise survey toy toys weekend year
The toy category continues to struggle, ... Our survey shows that this year 33.5 percent of weekend shoppers said they bought toys compared with 37.5 percent last year. The big surprise was electronics, which came in flat with last year at 19.7 percent. One reason for this could be that people simply couldn't find what they were looking for.
bought came category compared continues flat last looking people percent reason shows simply struggle surprise survey toy toys weekend year
The toy category continues to struggle. Our survey shows that this year 33.5 percent of weekend shoppers said they bought toys compared with 37.5 percent last year. The big surprise was electronics, which came in flat with last year at 19.7 percent. One reason for this could be that people simply couldn't find what they were looking for.
christmas consumers discount employee example great last mood sale spending success
The success of GM's employee discount sale is a great example that consumers still are in a mood to buy. However, I think Christmas spending could be a little narrower than last year.
chains consumers couple last tried trying
Over the last couple years, chains have tried to do something different -- they're trying to give consumers a different look, a different style.
almost consumers double last number percent similar year
That number is almost double from last year when only 20 percent of consumers polled has a similar response,
cards excited gift people plan putting retailers spring
About 30% of people who got gift cards plan to use them this week. Many retailers are going to be putting out spring merchandise to get people excited about it.
doomed next quarter year
I would say that the first quarter of next year probably has already been doomed by this episode,
martha
She was off the charts. Right up there with Martha Stewart.
broader cannot focused
I think that Wal-Mart has come to the realization that it cannot be focused on low-prices alone. They need a broader offering.