Dieter Rams
![Dieter Rams](/assets/img/authors/dieter-rams.jpg)
Dieter Rams
Dieter Ramsis a German industrial designer closely associated with the consumer products company Braun and the Functionalist school of industrial design. His unobtrusive approach and belief in "less but better" design generated a timeless quality in his products and have influenced the design of many products, which also secured Rams worldwide recognition and appreciation...
NationalityGerman
ProfessionBusiness Executive
Date of Birth20 May 1932
CountryGermany
giving long design
Good design is innovative Gives a product utility Is aesthetic Makes a product easy to understand Is unobtrusive Is honest Is long-lived Is consistent down to the smallest detail Protects the environment Good design is as little design as possible.
long design lasting
Good design is long-lasting! It avoids being fashionable and therefore never appears antiquated....
long design friendly
Good design is innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design makes a product understandable 5. Good design is unobtrusive 6. Good design is honest 7. Good design is long-lasting 8. Good design is thorough, down to the last detail 9. Good design is environmentally friendly 10. Good design is as little design as possible
thinking drawing designer
I sit, I think, I make some drawings. As a designer, you cannot retire totally.
fashion hate i-hate
I hate everything that is driven by fashion.
landscape next needs
There is a lot of bad architecture. What we need more is to look at how our landscape should look in the next decades.
hands drawing computer
I don't like computers. I still like to do my drawings by hand.
goal essentials advantage
My goal is to omit everything superfluous so that the essential is shown to best possible advantage.
responsibility designer great-responsibility
As designers, we have a great responsibility.
design speak should
The design should make the product speak to you.
depressing men too-much
All too much of the man-made is ugly, inefficient, depressing chaos.
bird bed midnight
I am not an early bird. I go to bed normally between midnight and 1 oclock, so it is understandable that I cannot be an early bird. I wake up around 9 oclock.
design good-design products
Good design makes a product understandable.
quality details
Nothing works without details. They are everything, the baseline of quality