George Lois
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George Lois
George Loisis an American art director, designer, and author. Lois is perhaps best known for over 92 covers he designed for Esquire magazine from 1962 to 1972. In 2008, The Museum of Modern Art exhibited 32 of Lois' Esquire covers...
NationalityAmerican
ProfessionArtist
Date of Birth26 June 1931
CountryUnited States of America
stunning taught
What I taught myself was that in any problem you get, you've got to come up with an innovative, brilliant, kind of unusual, stunning solution.
connects cover great truly
A truly great magazine cover surprises, even shocks, and connects in a nano-second.
drew time
From the time I was three or four years old, I drew all the time. Drew all the time, every second.
brightest work
I look in the mirror, and I work with the brightest person I know.
life power truth
I've done truth to power all my life. It's got me into trouble, but who cares?
catch cause concern hearts images
My concern has always been with creating images that catch people's eyes, penetrate their minds, warm their hearts and cause them to act.
technology
What Apple did for technology is brilliant, but they didn't do nothin' for our economy.
advertising attitude understand
When you think of a brand, you should immediately understand it from the advertising attitude, from the words and visuals.
ambition destiny men
If a man does not work passionately - even furiously - at being the best in the world at what he does, he fails his talent, his destiny, and his God.
done accurate humans
The accurate measure of a human being is what he or she actually gets done.
cynical individuality mediocrity
The business world worships mediocrity. Officially we revere free enterprise, initiative and individuality. Unofficially we fear it.
ideas mediocre tested
Only mediocre ideas can be tested.
ideas trying bigs
Never listen to music when you're trying go come up with a Big Idea.
museums mind custodians
Museums are custodians of epiphanies, and these epiphanies enter the central nervous system and deep recesses of the mind.