Heather Dougherty
Heather Dougherty
Heather Dougherty quotes about
business capture extend online retailers
Retailers are able to extend their business online and capture significant sales.
additional capture completing consumers continue court december delivery friday guaranteed half holiday holidays last later looking minute online peak prior recent retailers sales saturday season shop stores turn until week
In recent years, consumers shop online later and later in the holiday season making the week prior to the holidays the peak in online holiday shopping, with over half of shoppers completing all of their purchases. With guaranteed delivery by December 24th and additional discounts and incentives, online retailers continue to court shoppers until late in the season, looking to capture sales before shoppers turn to stores on Friday and Saturday for last minute purchases.
appliances becoming buying online people
People are becoming comfortable buying things like appliances online now.
adopting definitely forefront technology type
Penney's is definitely at the forefront of adopting all this new type of technology.
advertising brands controlled environment far few glam good hesitant luxury market might obviously offering online stronger test time
I think it's a very good time for this. The advertising market is obviously far stronger than a few years ago, and Glam is going after a lot of luxury brands that hadn't yet come online then, and who still might be hesitant about it, and offering them a very controlled environment to test the waters.
advertising brands controlled environment far few glam good hesitant luxury market might obviously offering online stronger test time
I think it's a very good time for this, ... The advertising market is obviously far stronger than a few years ago, and Glam is going after a lot of luxury brands that hadn't yet come online then, and who still might be hesitant about it, and offering them a very controlled environment to test the waters.
apparel buying cautious consumers experience longer sizes tactile
Most consumers know what sizes they wear. They no longer need to have the tactile experience that once made consumers cautious about buying apparel online.
consumers continued free gadget holiday love season year
The 2005 holiday season was a gadget year for consumers of all ages, and consumers continued to show their love for free shipping.
advertising brands controlled environment far few glam hesitant luxury market might obviously offering online stronger test
The advertising market is obviously far stronger than a few years ago, and Glam is going after a lot of luxury brands that hadn't yet come online then and who still might be hesitant about it, and offering them a very controlled environment to test the waters,
brand case channels comparison directly engines familiar favorite frequently gifts holiday involve name online retailers search shopping sites tend variety
Like their offline counterparts, online shoppers have favorite retailers that they frequently visit. They are very familiar with the retailer's brand name and tend to go directly to their sites. However, some gifts may involve more research, in which case search engines and shopping comparison sites come into play. Most shoppers use a variety of channels to get their holiday shopping done.
apparel buying categories comfort consumers dominant fact high level product shows
The fact that apparel was one of the more dominant product categories shows that consumers have a high comfort level with buying online.
categories computer considered consumer devices drive fortunate games hybrid lack line product toys video
Toys and video games were not as fortunate this year, with a lack of the must-have toy to drive sales. Moreover, the line between product categories are blurring with the introduction of more hybrid devices that can be considered consumer electronics or computer hardware.
drive fortunate games lack toys video
Toys and video games were not as fortunate this year, with a lack of must-have toys to drive sales.
bringing certainly definitely far format online popularity products promote relevant talk using
Using the talk show format to promote products is far more contextually relevant for Amazon. It definitely makes sense. Certainly the popularity of that (format) offline, bringing that online could bode well.